Blueshift raises $30 million to manage and analyze customer data

Blueshift

Customer data analytics company Blueshift today announced it has closed a $30 million series C round, bringing its total raised to $65 million. The company plans to put the funds toward expanding its workforce while further developing its marketing platform.

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Artificial Intelligence and Water Management

Water splash

Artificial Intelligence is upsetting businesses with its wide scope of capacities including increasing human insight and preparing immense information lumps. There have been conversations and reports on reasonable AI which can work effectively while preserving the climate. Artificial intelligence has additionally demonstrated successful in sustainable assets ventures. Allow us to talk about the effect of AI in another area — the water sector.

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Data Driven Marketing — What it is, benefits and the future?

Data driven marketing

Data driven marketing is a process by which marketers gain insights and trends based on in-depth analysis informed by numbers. Big Data, machine learning, advanced algorithms and artificial intelligence are rapidly transforming the marketing industry. With data and analytical tools, brands can make more informed decisions about their digital strategy that will help give them a grip over their competition.

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Reprise raises $17 million to create and host software product demos

Blog on screen

Reprise, a software demo platform for enterprise sales and marketing teams, today announced that it has raised $17 million in series A funding led by Bain Capital Ventures. The company says that the proceeds, which follow on a $3 million seed investment, will be put toward expanding Reprise’s platform and hiring new employees.

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Peak.AI raises $21 million to drive enterprise AI adoption

Peak AI

Peak.AI, a startup developing AI solutions for enterprise customers, today announced that it closed a $21 million series B round. The funds, which bring Peak’s total raised to date to $43 million, will drive the company’s R&D and commercial expansion in the U.S. and India, according to CEO Richard Potter. The global enterprise AI market size was valued at $4.68 billion in 2018 and is projected to reach $53.06 billion by 2026, according to Allied Market Research.

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Lusha raises $40 million to surface sales lead contact info in your browser

Lusha platform

Lusha, a Tel Aviv-based startup developing a crowdsourced data community for business-to-business salespeople, today announced it has raised $40 million. The company plans to use the funds to further grow its sales platform as it looks to invest in R&D.

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Microsoft launches Custom Neural Voice in limited access

Microsoft today announced the general availability of Custom Neural Voice, an Azure Cognitive Services product that lets developers create synthetic voices with neural text-to-speech technology. It’s in limited access, meaning customers must apply and be approved by Microsoft, but it’s ready for production and available in most Azure cloud regions.

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Tealium raises $96 million to automate customer tracking on the web

Customer data orchestration startup Tealium today announced it has raised $96 million at a post-money valuation of $1.2 billion. The company says it plans to use the funds to bolster adoption of its products as it doubles down on customer success initiatives and expands its global footprint. This year, Tealium plans to increase its headcount, which stands at around 500 employees, by 50% across its customer-facing, ecosystem, and product development teams.

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RPA startup UiPath raises $750 million

UiPath $750m raise

Robotic process automation (RPA) startup UiPath today announced that it raised $750 million in series F funding, bringing its total raised to nearly $2 billion. It brings the New York-based company’s post-money valuation to $35 billion, up from $3 billion in 2018, and will likely lay the groundwork for strategic acquisitions following UiPath’s purchase of startups StepShot and ProcessGold.

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How AI transforms Copywriting

What if marketers could leverage artificial intelligence for copywriting to deliver content that resonates with specific audiences? What if, instead of relying on gut instinct alone, creative teams could be mathematically certain about the words and phrases to use in marketing campaigns? It is now possible to apply science to the art of copywriting, and many brands have already started bringing together man and machine to produce compelling copy and achieve better results.

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Marketers who deploy AI can have an upper hand in lead generation

Artificial intelligence is now a part of our day-to-day lives and it’s an ideal opportunity to utilize the numerous AI lead generation tools in your business. Artificial intelligence dominates at extricating insights about leads from your marketing and sales data. Some AI-powered tools utilize that information to disclose to you more about your prospects and customers.

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Pegasystems acquires Qurious.io to apply speech analytics to customer service

Pegasystems announced today it has acquired Qurious.io, a provider of a cloud service that analyzes voice calls in real time to enable customer service representatives to better determine their next best course of action. Terms of the deal were not disclosed.

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Glia raises $78 million to digitize customer service interactions

Customer service startup Glia today announced it raised $78 million. The funds will be used to expand departments across its organization, the company says, with a focus on product development and strategic acquisitions. Multimodality is fast becoming the norm in the $350 billion customer service industry.

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Hootsuite acquires Sparkcentral to unify and automate social customer service

Social media management stalwart Hootsuite has acquired Sparkcentral, a messaging app-focused customer engagement platform that offers virtual agents and automated message distribution. Terms of the deal were not disclosed. The acquisition comes as more companies seek tools that will help them support customers online while working collaboratively with team members based in any number of locations.

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Cox acquires AI/3D scanner maker Fyusion to aid used car dealerships

When car dealers sell new vehicles, customers can rely on manufacturer-provided 3D models that look exactly like the cars they’re about to purchase. But that isn’t the case for used cars, which commonly have dings and other issues that must be disclosed to prospective buyers. To aid in the vehicle imaging and disclosure process, media conglomerate Cox Enterprises today announced it is acquiring Fyusion, a maker of AI and 3D capture tools, to help auto dealers rapidly scan used cars for resale.

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Uber researchers propose AI language model that emphasizes positive and polite responses

AI-powered assistants like Siri, Cortana, Alexa, and Google Assistant are pervasive. But for these assistants to engage users and help them to achieve their goals, they need to exhibit appropriate social behavior and provide informative replies. Studies show that users respond better to social language in the sense that they’re more responsive and likelier to complete tasks. Inspired by this, researchers…

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Kenshoo acquires Signals Analytics to supplement its AI-powered marketing platform

Kenshoo, a provider of a platform for managing marketing campaigns, yesterday announced its intent to acquire Signals Analytics, which provides a service for collecting unstructured consumer data that allows marketers to model campaigns using AI technologies.

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7 challenges in Marketing AI & Machine Learning solutions

These are interesting times indeed! Almost every other technology-driven company is barging into Artificial Intelligence (AI) and Machine Learning (ML). Yes, even a layman contains a tremendous curiosity to know about AI technology. AI technology could potentially disrupt everything that we do in our daily lives. It is that exceptional and brilliant. Integration of AI & ML into the business ecosystem would give numerous transformation opportunities to leverage the value chain.

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