CRM marketing startup Optimove raises $75M

Optimove

Optimove, a customer relationship management (CRM) software provider, today announced that it raised $75 million in a funding round led by Summit Partners with participation from existing investors. The company says the capital will be put toward supporting strategic mergers and acquisitions, product R&D, and hiring, with the goal of doubling the company’s 180-person headcount over the next two years.

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